Essential — launch priority
80/20 commission split explained
The default Keepface Affiliate split is 80/20: when a sale gets attributed to your link, you receive 80% of the brand’s commission, Keepface keeps 20%.
What the 80% applies to
The split is on the brand’s commission, not on the sale total. Example:
- Brand sells a $100 product
- The brand’s affiliate commission rate on that product is 15% → $15 commission per sale
- Of that $15: you get $12 (80%), Keepface gets $3 (20%)
The brand’s commission rate is set per offer and shown clearly when you pick up the link.
What this is not
- ❌ Not 80% of the sale price — that would be unsustainable for any brand
- ❌ Not a flat 80% always — see “Tier ramps” below
- ❌ Not paid before the holdback period — see Holdback period
Tier ramps (you can earn more than 80%)
If you’re a high-performing affiliate for a specific brand, your share can ramp up — typically to 85% or 90% on the same commission. Brands set ramps per offer; we display them in the offer details. See Tier commissions.
Examples
Example 1: standard sale
- Sale: $200
- Brand commission rate: 12% → $24
- Your share: 80% × $24 = $19.20
Example 2: tier-ramped sale
- Sale: $200
- Brand commission rate: 12% → $24
- You’re at 90% (you’ve sold $5,000+ for this brand previously)
- Your share: 90% × $24 = $21.60
Example 3: refunded sale
- Sale: $200, your $19.20 commission already credited
- Customer refunds 30 days later
- $19.20 is clawed back from your wallet — see Refund clawback
When the commission is paid
- Sale attributes → commission goes into “pending” in your wallet
- Holdback elapses (default 30 days) → commission moves to “available”
- You can withdraw it like any other earnings