Essential — launch priority
Add a brand to your company
You add a new Brand whenever a campaign needs to live under a different name, logo, or audience than the rest of your company. Each Brand keeps its own campaigns, lists, and CRM data, but shares the Company’s wallet and team.
Add a Brand
- Open Workspace switcher (top-left) → Manage brands
- Click Add brand
- Enter:
- Brand name (this is what influencers see)
- Country (used for default targeting and currency)
- Logo (optional, recommended)
- Industry (optional, helps with list recommendations)
- Save
The new Brand appears in the workspace switcher. You can switch between Brands at any time without logging out.
What’s automatically created
- A blank campaign list scoped to this Brand
- A blank saved-lists folder
- A blank CRM for brand-private influencer notes
What’s NOT created per Brand
- Wallet — there’s only one per Company. All Brands draw from it. See How Brand spend draws from the Company wallet.
- Team members — they’re at the Company level. You can scope a Member to specific Brands when inviting them — see Invite team.
- Billing — the Company is invoiced, not individual Brands.
Limits
There’s no hard cap on the number of Brands per Company. If you operate more than 20 active Brands, contact support to enable the Agency dashboard view.